Thursday, June 13, 2024

Latest Posts

A Toolkit for Avoiding the Prime 10 Scams That Goal Writers


Have you ever ever questioned if a freelance-writing alternative you’re taking a look at is a rip-off? It definitely might be. Scams that focus on writers are frequent.

A few of these rip-offs are age-old and by no means appear to go away. And new scams are all the time rising, conserving writers on their toes.

We’re overdue for an up to date information to the scams that focus on writers—with recommendations on how one can keep away from falling for them. 

Please don’t get scammed! Preserve studying for the highest 10 scams that focus on writers, or fill within the kind beneath to get this as a digital book. (Or each!)

The highest 10 scams that focus on writers

Typically freelance writers may be too trusting, as we search to ply our commerce. Sadly, there are many individuals on the market able to make the most of our trusting nature for their very own achieve.

1. Writing without cost

There are numerous “alternatives” to jot down without cost on-line. You’ll get a whole lot of pitches that your free piece provides you with “nice publicity.” Most of those affords are a full waste of your time and power.

The commonest rip-off on this class is the request to jot down a free trial article as an audition for a job.

Until you haven’t any clips, you shouldn’t have to do that—prospects can simply have a look at your samples and determine whether or not to rent you.

All too typically, firms fill their content material wants by merely asking candidates to do these “auditions.” These free samples are their entire supply of content material. They don’t actually plan to rent anybody.

When you get requested to jot down a free pattern, ask your self if it’s value your time. A very good counter-offer is to jot down the piece on spec—specifically, that in the event that they use the clip you’ll be paid. If it’s ok to publish, there’s no justifiable cause why your first piece needs to be unpaid.

2. Pennies for ad-clicks

Considerably just like Medium’s formulation, it’s possible you’ll discover websites that supply an “alternative” to jot down for what they promise might be pay. However the pay mannequin is predicated on how typically readers click on on the adverts subsequent to your posts, or what number of views a put up will get.

Many of the websites making these affords have little visitors, so no clicks will occur. Additionally, have you ever observed that individuals typically hate on-line adverts? Actual diminishing returns there, usually.

This can be a formulation which will have labored 15 years in the past, however few websites at present are good pay-per-click incomes alternatives.

There’s a legit option to earn primarily based on visitors or advert clicks. That’s with a minimum-pay assure, with click on or eyeball income figured in as a bonus. I earned properly writing for Forbes on this formulation at one level (sadly, their pay scheme is completely different now). Any web site that actually generates excessive visitors needs to be keen to give you some base pay, since they know you’ll get some visitors. In the event that they received’t pay a flat assured charge along with click on income, I like to recommend you progress on.

3. Pay to play

This is among the oldest scams on the market. It’s so fashionable that the FTC warns in opposition to it. “Congratulations, your resume reveals you’re certified for X contract job! Simply pay the $30 software charge and also you’ll be employed.” Nope. Whole rip-off.

Reliable employers don’t ask you to pay to use or to get employed for his or her job. Nuh-uh.

Additionally, think about this grey space: the web sites that promise you distinctive lists of freelance jobs, should you’ll pay a month-to-month subscription charge.

(Pink flag: No samples might be provided, no free trial. No different advantages, simply job lists.)

Heads up: Most of these job adverts are merely scraped up from Craigslist and different locations you could possibly have a look at your self, without cost. And most of them pay about $20 per weblog put up.

When are job listings value a charge?

A paid jobs listing needs to be distinctive and high-quality. Shout-out to FlexJobs, which does a formidable job of digging up legit jobs off arcane locations you’ll by no means discover by yourself.

A time-saving listing of high-paying gigs is value a charge, in my opinion. Most pay-to-play websites serve up warmed-over junk listings. Save your cash, do your personal research-and do not forget that on-line job adverts are not often a supply of nice freelance-writing jobs. That solely comes from qualifying and pitching your personal prospects, who aren’t sifting by way of 500 resumes from a mass job advert.

4. Observe the bouncing verify

In as of late of digital fund transfers and PayPal, it’s pretty uncommon for a consumer to wish to ship you a bodily verify or, even weirder, a cash order or Western Union telegram. So if somebody asks to pay you in one in every of these old-school methods, be on purple alert. We’ve heard from writers who’ve turned in packages of 20 articles or extra on the premise of an advance verify, solely to find the verify has bounced.

One other frequent rubber-check rip-off that targets writers entails sending you a fats, pretend verify for a lucrative-sounding upcoming writing project. It’s over $1 a phrase! You’re so excited, they’re paying so properly. However after you deposit their verify, they cancel a part of the writing order and ask you to ship the additional funds again.

In the meantime, the verify bounces. By the point your financial institution notifies you, you’ve mailed off $400 to your “consumer,” and so they’re within the wind.

In one other variation, the consumer tells you that particular tools or supplies are required to do their writing job. (Say what!?) They may ship you a verify to cowl this buy, however urge you to go forward and purchase it now, so you will get began. You purchase the wanted gadgets, which by no means arrive. You’ve wired your “reimbursement” to the consumer’s shadow firm. By the point you begin to marvel what’s up, their verify has bounced.

Woman holding an ebook that is available as a free download on this blog post. Helps people avoid the top 10 scams that target writers.

5. Imposter syndrome

No, I’m not speaking concerning the shallowness downside the place you don’t really feel worthy of incomes an incredible residing as a contract writers. Right here, I imply scammers who impersonate a name-brand firm or thought chief in hopes of luring you into their rip-off.

One fashionable rip-off on this class concerned individuals posing as executives at Mercer Consulting. They request Google Hangout-based textual content “interviews” to display you.

Presto-you’re employed!

The one downside is that they’re imposters, leveraging a big-business identify to suck you right into a rip-off. Fortunately, the writers I do know have managed to tug out earlier than discovering out the main points of how they have been going to get exploited right here. Probably, they’d have turned in an enormous venture, solely to seek out the consumer within the wind.

Writers with excessive visibility on-line additionally get impersonated this manner, by individuals operating the subsequent rip-off in our listing. I do know as a result of it occurred to me.

6. Man within the center

When is a consumer not likely a consumer? When they’re a intermediary inserting themselves right into a transaction to steal a reduce of your pay. Not speaking about digital companies that exit and hustle to signal purchasers after which rent writers to do their assignments. These are individuals who’ve carried out nothing to create the opportunity-they simply need some cash that ought to rightfully be yours.

This has been occurring because the start of the Web. Right here’s the way it works: individuals who aren’t writers enroll on mass platforms similar to Upwork, posing as writers. Then, they bid low on lots of gigs to scoop up as many listings as potential. Then, they provide to sub the work out to you, for even much less cash than the pittance that was provided initially. They pocket the distinction.

I can doc intermediary scams focusing on writers courting again to the times of Elance (keep in mind them?)—that was the place the place somebody posed as me after which needed to sub out work for a pittance.

While you discuss to purchasers, make certain they are the consumer, not a intermediary including zero worth. You receives a commission much less on this situation, and don’t get direct consumer contact. Meaning you’ve been robbed not simply of a few of your pay, but in addition of the career-making alternative to get consumer suggestions and referrals.

7. Faux pricing scams

That is that new wrinkle I used to be telling you about. Apparently, some purchasers listing excessive charges on their jobs after they put up them to mass platforms-but there’s a catch.

When you see a word that claims “ignore the worth,” be careful. It seems some platforms enable purchasers to put up one worth of their itemizing, however their high-quality print reveals the job really pays pennies. This can be a means of attracting better-quality writers who’ve set increased charges on the platform, after which hoping to sucker them into writing for much less. Possibly you do a batch of labor earlier than noticing their actual worth is completely different than the one you noticed.

Shout-out to freelance author Sylvie Tremblay for alerting me to this rip-off, which she skilled on ClearVoice:

Text message about fake pricing from Sylvie Tremblay. This is an example to help make the point of the article that there are scams that target writers.

When you see a deceptively-priced itemizing, report it to the platform it’s on. Hopefully, we will preserve the strain on to get these posters banned.

8. Promotional scams

Advertising and marketing your writing is time-consuming work most of us hate. That’s why scams have proliferated that purport to  discover us purchasers or assist promote our e-book. A number of the fashionable affords on the market:

  • Lead-finding platforms. Loads of locations declare they’ll drum up prospects for you…however I’ve heard zero success tales in my total 25+ yr writing profession. There isn’t a autopilot advertising and marketing algorithm that will get this carried out
  • Listing sellers. They’ll declare to have a top quality, up-to-date listing of nice prospects for you. However these lists are all the time a waste of cash, with out of date contact information. There isn’t a listing you should buy that can get you gigs-and you may simply construct your personal lead listing with free on-line search
  • Guide promoters. They’ll declare to make your e-book right into a assured bestseller. However as my buddy Linda Formichelli sadly came upon, promoters may be sketchy and will not fulfill on their guarantees. Be skeptical and ask to speak to blissful prospects earlier than paying others for legwork you could possibly do by yourself.

I want there was a option to delegate our advertising and marketing carried out, however time has proven that within the freelance-marketing world, there’s no actual substitute for advertising and marketing your personal companies. There’s no pre-built listing or automated instrument that may get us nice purchasers. Construct your community, construct your viewers, and promote your companies. If you need assist, fastidiously verify references on anybody you convey on that can assist you promote.

The VA resolution

There are routine elements of our advertising and marketing that may be delegated. What you can do is rent somebody and provides them parameters of who your consumer is, hand them your selfmade prospect listing, and get them to do the scut work of sitting and discovering a contact identify and electronic mail for every lead.

You may also write a advertising and marketing electronic mail pitch and have a VA sit and customise each and ship it out. Admin duties may be farmed out, below your path…however that’s about it.

9. Status destroyers

When you’ve labored as a journalist, you’ve in all probability been approached with a suggestion like this-we’ll pay you to jot down on the websites the place you have already got relationships. Please profile us as an incredible firm. Quote our knowledgeable.

The catch: They don’t need you to inform your editor they’re paying you.

When you don’t know, that is unethical for journalists. It’s a battle of curiosity. However more and more, if they’ll land a hyperlink on Forbes.com or one other high-traffic web site with an incredible popularity, >advertising and marketing managers at struggling startups don’t care in the event that they wreck your profession.

Sure, it’d properly get you banned from that web site, when the ruse is uncovered. They usually don’t care.

The low-rent model of this popularity killer is the undisclosed, paid link-insertion request. A consumer simply needs you to insert hyperlinks to their web site in posts you write on high-traffic, well-regarded sites-with out telling your editor. They’ll throw $50 or $100 per hyperlink your means, for doing them this favor.

When your editor figures it out, you’ll be banned from their platform. Phrase will get round about writers with moral challenges. It received’t ever be value what they’re providing, when it may tank your profession. Basically, on this situation you’re pretending you’re a journalist who’s independently discovered this firm noteworthy. And it’s a lie.

When you’re ravenous this week, it’d look like simple cash. I do know writers who do that double-dipping, and suppose it’s no huge deal-they’re keen to roll the cube on ruining their profession. Belief me, it received’t be value it. Simply say no.

10. Author training scams

Possibly I shouldn’t be saying this, as somebody who affords 3-4 new programs yearly. However there are a complete lot of sketchy course affords that focus on freelance writers. They make huge guarantees and ship little precise studying, trainer FaceTime, or incomes potential for you.

What are the issues? Look ahead to:

  • Fake “specialists” who’ve scant expertise in the kind of writing or freelancer advertising and marketing they’re educating. I’ve seen individuals promote a course inside 60 days of changing into a full-time freelancer. I’ve even seen presenters who use a pseudonym. Speak about untrustworthy!
  • Large-earning guarantees for out of date writing sorts, similar to direct response copywriting (when’s the final time you bought a kind of lengthy letters within the mail?)
  • An absence of testimonials from blissful college students
  • Outrageous pricing, similar to a $2,500 web optimization course I just lately noticed marketed, with one of many longest gross sales pages I’ve ever seen
  • Faux freelancing career-help platforms tossed up by fly-by-night operators, hoping to gather membership charges earlier than they get a ton of destructive on-line critiques and disappear. Some then begin over with a brand new URL and carry on scamming
  • Ineffective “certifications.” Have you ever been provided an opportunity to earn a “certificates” in some kind of freelance writing, from a non-university? Typically, these are dear programs. Many coaching platforms will let you know their certificates might be a serious game-changer on your writing profession. Slap this in your author web site, they let you know, and the purchasers might be begging to rent you. When you’ve purchased into this mythology, I’ve obtained unhealthy information.

Writing certifications are all however ineffective. Our purchasers aren’t accustomed to what on-line programs can be found to us, or who taught us what. They really don’t care when you have a level from Columbia.

They learn your portfolio and determine whether or not to rent you. That’s it. Credentials aren’t thought-about—I do know as a result of I’m a university dropout with a certificates in nothing, but I’ve written for a number of Fortune 500 firms.

When you’re questioning why Freelance Writers Den has by no means dangled a “certificates” at you for finishing a course, it’s as a result of certificates don’t assist your profession. Must be taught one thing? Take a course from a confirmed, knowledgeable teacher. Use your new abilities to pitch for higher work.

There’s just one form of certificates that helps you. That’s one which comes with an teacher’s introduction to potential purchasers he’s educated about his program. Advertising and marketing affords like these are few, whereas certificates affords are many.

How are you going to develop into a street-smart freelance author who doesn’t get ripped off? Listed below are my suggestions and sources:

By no means write for a brand new enterprise consumer and not using a contract and up-front fee

I like 50% of the primary venture or first month’s retainer, earlier than I begin writing. The deposit actually screens out a whole lot of flakes. Don’t neglect to let their fee clear the financial institution, to ensure it’s legit. With worldwide purchasers, think about asking for 100% up-front. There’s little authorized recourse to sue for nonpayment throughout worldwide borders.

Vet publications fastidiously

You possibly can’t get a deposit right here, so be on guard. How lengthy have they been round? Any chatter on-line about stiffing writers? Attempt to get fee phrases on acceptance somewhat than publication, in case they preserve pushing your piece to future points.

Analysis, analysis, analysis

It’s simple to get excited when a prospect contacts you, however look earlier than you leap. Who is that this prospect? Ideally, you wish to see they’re huge, profitable, and have been round a very long time. A couple of fundamental analysis suggestions:

  • Get full contact data, together with road deal with and cellphone, not simply an electronic mail
  • Look them up on-line and ship a confirming electronic mail to the deal with you discover on their web site, to confirm it’s actually them seeking to rent you
  • Use whopayswriters.com to verify publication pay charges, earlier than you waste time querying a non-payer
  • Test Glassdoor critiques for destructive feedback
  • See if they’ve any Higher Enterprise Bureau complaints
  • Google “X firm sucks,” “is X Firm a rip-off?” or “Is X legit?” to see in case your prospect’s shady strikes are blowing up the Web

Don’t freelance alone! You want friends so you could have a sounding board once you’re questioning if one thing is a rip-off. Inside the Freelance Writers Den the members assist one another keep away from rip-offs and have been for greater than a decade. With this huge of a freelance-writer group, someone’s all the time seen your rip-off earlier than.

Know the FTC

The Federal Commerce Fee warns the general public about scams, together with ones that affect writers.

At all times disclose relationships

Don’t preserve the truth that an organization is paying you to jot down about or hyperlink to them a secret out of your publication editors. Ever.

Keep away from backlink swaps

Google doesn’t prefer to see you stuff a hyperlink in your weblog in return for getting a hyperlink to your weblog in your consumer’s web site. Don’t danger your web site’s popularity for $50 to $100, and even only a mutual free swap.

Select coaches, lecturers, and promo helpers fastidiously

Give them the identical vetting you’d give a consumer. How huge are they, how lengthy have they been doing this, what’s their stage of expertise on this subject, is that their actual identify, are you able to discuss to blissful prospects…the works. Cross-compare affords and costs before you purchase.

Guard your private data

The one time try to be sending your Social Safety quantity is by submitting a W9 after totally vetting a prospect and verifying their id. Solely ship checking account information by filling out an ACH deposit kind despatched by a verified bank-that provides a consumer no potential to withdraw, solely to deposit. Use safe channels to ship private ID numbers.

Watch out for clearly overblown guarantees

Is freelance writing a assured high-earning profession? Are you able to earn $10,000 a month as a brand-newbie with no coaching? No.

Belief your intestine

Does one thing not odor proper right here? In that case, examine. I just lately obtained an InMail from a development firm marketing consultant who stated LinkedIn “beneficial me” to him (what?). He needed me to ghostwrite an article on alcohol abuse. Huh? I took that to my LinkedIn community and instantly heard from three different writers who’d gotten the very same message, in some instances a number of instances…a positive signal one thing’s fishy.

Keep in mind, if it sounds too good to be true…it often is.

It’s your freelance enterprise to run. Be a superb steward of your time and sources and do your homework earlier than you leap on any affords, whether or not they’re for jobs, advertising and marketing assist, or programs.

Be your personal scam-buster

It’s a good time to be a contract author, as a result of there’s a ton of nice alternative on the market…however should you waste time falling for scams, it’s arduous to earn properly.

I hope you should utilize this information to keep away from getting ripped off, so you may spend extra time discovering nice purchasers.

Need these high 10 scams that focus on writers as an book? Fill your electronic mail deal with within the kind beneath and we’ll ship it to you!

Latest Posts

Don't Miss

Stay in touch

To be updated with all the latest news, offers and special announcements.