Elsewhere, Wirecutter had its greatest Cyber Week in historical past, producing 33% extra product clicks and 10% extra pageviews per reader in comparison with final 12 months, in accordance with the corporate. It additionally noticed a 3% year-over-year progress in search visitors.
“In a 12 months the place Google has decimated visitors for numerous media manufacturers large and small with seemingly arbitrary dictums,” McNerney mentioned, “this partnership alerts what they do approve of: impartial evaluations written by in-house journalists at a longtime media model with the suitable area authority.”